instarea.
money making software
Enterprise software for telcos and financial institutions. We invent, build and operate our own products — since 2008.
We build
Crowdspector
Callinspector
HomeGrif
ČSOB Leasing CRMyears
products
countries
Flagship product
CAMARA Network APIs
Interfaces to operator systems that power CAMARA / Aduna APIs — Deutsche Telekom subsidiaries in Slovakia and Czech Republic
Number Verification
Interface to the operator's systems behind CAMARA Number Verification: confirms, directly from the mobile network, that the phone number a user claims is the SIM actually used on the device — silent, OTP-less authentication without SMS codes.
SIM Swap
Interface that supplies CAMARA SIM Swap with SIM-change data from the operator's systems, so a bank or service provider learns whether — and when — the SIM behind a phone number was recently changed. A key signal against account takeover and SIM-swap fraud before high-risk transactions.
KYC lookup → KYC Match & KYC Fill-in
One interface to the operator's verified subscriber data that powers two CAMARA use cases: KYC Match (compares customer-supplied identity attributes and returns match / no-match without disclosing the data) and KYC Fill-in (pre-fills onboarding forms with verified data, subject to the customer's consent). Implemented for Slovakia.
- Deutsche Telekom subsidiaries (SK, CZ)
- 2
- Interfaces feeding CAMARA APIs
- 3
- Technically operational in SK and CZ
- 2026/2027
Deutsche Telekom subsidiaries (SK, CZ)
Interfaces feeding CAMARA APIs
Technically operational in SK and CZ


Technically operational in Slovakia and the Czech Republic in 2026/2027; commercial launch subject to each operator's decision.
RGL
Real-time Geolocation Service
Turn mobile network data into foot traffic. Real-time geofencing powered by cell tower triangulation — drives customers to physical stores and branches.
Picks branch locations
Identifies newly opened or underperforming Slovak Telekom branches — for example, in Aupark shopping mall in Bratislava
What we build
Our Products
Active solutions in production
CAMARA Network APIs
Interfaces to operator systems that power CAMARA / Aduna APIs — Deutsche Telekom subsidiaries in Slovakia and Czech Republic
instarea builds the interfaces to a mobile operator's internal systems that feed CAMARA Network APIs with live answers from the operator's own network and subscriber data. The CAMARA APIs themselves are exposed by the Deutsche Telekom group platform and offered worldwide through the Aduna global network-API aggregator. Interfaces built: Number Verification, SIM Swap and KYC lookup — the KYC lookup interface covers both CAMARA KYC Match and KYC Fill-in use cases. Built for two Deutsche Telekom subsidiaries: Slovak Telekom (Slovakia) and T-Mobile Czech Republic. Technically operational in Slovakia and the Czech Republic in 2026/2027; the commercial launch and its announcement are subject to the decision of each of the two operators (Slovak Telekom, T-Mobile Czech Republic). Delivered locally for the Slovak and Czech operator teams and legal entities as part of a Deutsche Telekom group programme that DT coordinates and actively participates in. Built as an extension of the instarea ServiceHub (Technical Service Hub) platform and ready to roll out to further operators and countries.
- CAMARA
- Network APIs
- GSMA Open Gateway
- Aduna
Clients:Slovak Telekom (Deutsche Telekom group) · T-Mobile Czech Republic (Deutsche Telekom group)
RGL
Real-time SIM-based geolocation Service for operators and enterprises
Real-time geolocation Service powered by SIM network data. Part of the ServiceHub platform — enables location-based services, asset tracking, and geo-fencing for enterprise customers and third-party developers.
- API
- Geolocation
- Telco
Clients:Slovak Telekom
ServiceHub
Technical product platform for MNO services, GEO APIs and CAMARA Network APIs
Unified technical product platform (Technical Service Hub) for mobile network operators — GEO API services, CAMARA / GSMA Open Gateway Network APIs exposed via Aduna, campaign management, consent management, and corporate customer self-service portal.
- Telco
- Platform
- API
- CAMARA
Clients:Slovak Telekom · T-Mobile Czech Republic · Orange

Crowdspector
Enterprise geolocation & data monetization platform
instarea's core geolocation data platform powering telco data monetization, enterprise workflow automation, and location-based analytics across multiple deployments and brands.
- Platform
- Geolocation
- Enterprise
- Telco
Clients:Slovak Telekom · Orange Slovensko · O2 Slovakia · O2 Czech Republic · T-Mobile Czech Republic · STC · ZSSK
Crowdspector / Market Locator 
Callinspector
Telecom expense management platform — deployed as SmartBill at Slovak Telekom
Callinspector is instarea's telecom expense management platform. Deployed as SmartBill (whitelabel) at Slovak Telekom — still running in production at smartbill.telekom.sk for millions of subscribers. Original on-premise deployments (Slovenské elektrárne, Messer Tatragas) are no longer operated.
- Telco
- Mobile
- Billing
Clients:Slovak Telekom · Tatra banka · Slovenské elektrárne · Messer Tatragas
SmartBill DisciplineWorkflow
All-in-one business process automation
All-in-one business process automation. CRM, task management, reporting, and more — one app to rule them all.
- Enterprise
- Automation
- CRM

HomeGrif
Equity release for Central European seniors 50+ — research prototype, looking for a financial partner
instarea's equity release concept for seniors 50+. Homeowners would receive a lifetime pension supplement or lump sum from their property value while staying in their home, with legal lifetime tenancy recorded in the land registry. No debt, no interest, no repayment. Today a research and measurement prototype is live (calculator, legal framework, Earlypass heir protection) at homegrif.cz, homegrif.sk and homegrif.com. The product is not yet launched in any country; we are looking for a financial partner / backer.
- FinTech
- Elder Care
- Equity Release
- Viager

ČSOB Leasing CRM
Custom CRM frontend for leasing operations
Custom-built CRM frontend for ČSOB Leasing Slovakia. Modern web interface for leasing application processing, customer management, and portfolio tracking.
- Banking
- CRM
- Leasing
Clients:ČSOB Leasing
Track record
Our Successful Past Missions
Projects that made an impact
BannerFarm
Project size: S2016 – 2019
Digital asset management platform for banners, images, and marketing creatives. Centralized management, versioning, and distribution of visual assets.

Callinspector SE
Project size: XL2010 – 2020
Callinspector Standard Edition — on-premise deployments for enterprise customers. Deployed at Slovenské elektrárne and Messer Tatragas. No longer actively operated.
DingoDot
Project size: L2020 – 2022
AI-powered accounting tool that automates bookkeeping entries.
Elysium Spa
Project size: L2016 – 2020
Premium wellness and sauna facility in Bratislava where instarea delivered the complete technology stack: IoT hardware design, microcontroller programming, building cabling and electrical systems, climate control automation, smart booking system, and facility operations. A proof that instarea builds not just software but full hardware+software solutions. elysiumspa.sk
InvestButton
Project size: S2017 – 2019
Simplified investment platform enabling one-click portfolio construction for retail investors. White-label solution for banks and fintechs.
QikkDB
Project size: L2019 – 2022
GPU-accelerated columnar database engine for real-time analytics. Processed billions of rows in milliseconds using CUDA parallel computing. Now open-source and community-maintained.

Realtime Conversation Survey AI
Project size: M2023 – 2026
instarea's core AI platform for real-time conversational data collection and analysis. Powers PulseShape (HR pulse-checks), GrandpaCheck (elder care calls), and Replica.city (AI survey replicas) — three products built on a shared conversational AI backbone.

SKPay
Project size: XL2013 – 2016
Transaction banking system for 365.bank and Slovak Post — card issuing and accepting.
Crowdspector / Slisor
Project size: L2019 – 2021
Slisor was a deployment of the Crowdspector geolocation data monetization platform for STC (Saudi Telecom Company) in KSA. Delivered BigData monetization, IoT insurance analytics, digital billboard audience measurement, and Arabic-localized operator dashboards. Operated 2019–2021.
StartupAwards
Project size: S2017 – 2020
Voting and nomination platform built for the Central European Startup Awards (CESA). Handled public voting from national communities across CEE countries, where public votes were equivalent to jury votes.
Tellstory
Project size: L2018 – 2020
AI-powered content generation and storytelling platform for brands. Automated narrative creation from structured data.
- View timeline
Full product history
Every product we have built, on one interactive timeline
Proof
Case Studies
Deep-dive into our flagship products

Crowdspector / Market Locator
10+ years · 4 operators · 3 marketsCrowdspector is instarea's geolocation data monetization platform. Deployed as Market Locator for Slovak and Czech mobile operators, and as Slisor for STC in Saudi Arabia. Turns operator geolocation consents into targeted marketing, footfall analytics, and real-time GEO APIs. 10+ years in production with GDPR-compliant consent models.
DisciplineWorkflow
All-in-One · No-CodeAll-in-one business process automation. CRM, task management, reporting, and more — one app to rule them all.
Who we are
About Us
instarea is a software product factory — not an agency. Deep full-stack engineers paired with business insight, entrepreneurship, and a startup mindset. We don't just build tech — we run the entire lifecycle: development, business setup, marketing, sales, support, and customer success.
Trusted by major telco and finco across CEE: Telekom, Orange, T-Mobile, VÚB Banka, Tatra banka, ČSOB, and more.
18+
Years experience
4
Countries served
10+
Year partnerships
28
Products shipped
Market Locator has been running with Slovak Telekom and Orange for over 10 years. Our team stays, our products last, our clients grow.
In the era of vibecoding and DIY, real engineers are still needed. We help scale your hobby-turned-startup to enterprise standards: architecture, security, DevOps, performance, cost optimization, and production robustness.
Elevate to enterpriseWho we serve
Industries We Serve
Deep expertise across telecommunications, banking, and enterprise
Telecommunications
Data monetization, geolocation marketing, billing transparency, eSIM portals, population analytics





Banking & Finance
AI pulse-checks, transaction banking, payment systems, CRM, digital transformation advisory






Government & Enterprise
Government, municipalities, regional authorities, CRM modernization, business process automation, AI-driven operations


Clients say
Trusted by Industry Leaders
"AI Kubko has completely transformed VÚB Bank's approach to gathering internal feedback. The AI assistant engaged around 400 IT colleagues, who provided quick and honest answers to critical questions. Over 25% of them even said they would actively recommend AI Kubko to their colleagues as promoters. Thanks to built-in anonymization, it created a safe and open culture where employees could identify problems without self-censorship and even propose solutions."

Ing. Jozef Kausich
CEO and Chairman of the Board, VÚB Banka
"Over 10 years of partnership with instarea on Market Locator. They don't just build technology — they understand our business, stay committed, and continuously innovate. A true product partner."

Igor Baschiera
Messaging Lead, Slovak Telekom
"In instarea, we take it personally — with our own faces, like family and at work. 18 years, 111 people, 28 products shipped."

Peter Fusek
CEO / Founder, instarea
Awards & Media
Recognized By
Updates
News
Latest from our LinkedIn

Who builds CAMARA network APIs in Central Europe, and what the operator and the integrator each have to do
A bank or an online shop no longer has to send an SMS code to check that a number is really in this phone or that the SIM was not swapped yesterday: it asks the network directly through a CAMARA API. Our overview covers who builds this in Central Europe, including alternatives (Vonage, Infobip, Nokia). For Slovak Telekom and T-Mobile Czech Republic (Deutsche Telekom group) this part is built by the instarea team. Technically operational 2026/2027; commercial launch is each operator's decision.

Location data from mobile networks: added value, done safely
A mobile network produces a lot of location data in normal operation, and most of it never serves anyone again. It can create value: store footfall, tourist flows, transport planning, offers for customers who want them. The key is to do it safely: a separate consent for each use, data never leaves the operator, only anonymised summaries go out. We wrote down how it works in practice and where the method has limits.

How operators turn location data into value while subscribers' privacy stays protected
Every mobile network produces location signals as a by-product. Our new explainer shows how operators use them safely in the EU: a separate consent for each use, data that never leaves the operator, only anonymised aggregates going out, and the honest limits of the method. Based on 10+ years of running Market Locator / Crowdspector with operators in Slovakia and the Czech Republic.

How full is every train, really? Trainspector measures occupancy per connection
Trainspector, built by instarea and delivered with Slovak Telekom for ZSSK, turns anonymized mobile network data into occupancy for each individual train connection: passenger-kilometres per track segment and boarding/alighting points, measured from locomotive geolocation combined with passenger geolocation.

Network APIs only work when the network can answer — that's the part we build
instarea built the interfaces to operator systems that let Deutsche Telekom group CAMARA APIs (via Aduna / GSMA Open Gateway) answer for Slovak Telekom and T-Mobile Czech Republic: Number Verification, SIM Swap and KYC Match / Fill-in. Technically operational 2026/2027; commercial launch is each operator's decision.
From Mobile Network Data to Foot Traffic — We're Piloting the Concept
We're piloting a concept that turns mobile network data into real-time foot traffic. 7 steps, one API, no app required. Here's how RGL works — from geofence setup to coupon redemption.
People
Our Team
The people behind instarea

Peter Fusek
CEO / Founder
Serial entrepreneur & AI strategist. Co-founder of Market Locator (exit to Deutsche Telekom), advisor to VUB Bank CEO. 18+ years bridging deep tech with business.

Peter Čapkovič
CTO / Co-founder
Senior IT architect with 20+ years in enterprise banking (VUB), telco data platforms, and IoT. Expert in system architecture, .NET, Python, SQL.

Stanislav Miklóšik
Software Developer (part-time, contract)
One of instarea's longest-serving developers with six years on the team. Worked across Crowdspector, Market Locator, and the Slisor deployment for STC in Saudi Arabia, contributing to the platform's expansion into three countries.

Matúš Kudláč
SQL Developer (part-time, contract)
Matúš specialized in SQL development, database management, and big data monetization at instarea. He worked on the Market Locator platform handling complex queries and data pipelines for telco operators.

Michal Šuran
Country Manager CZ & SK
Michal leads Market Locator's business development across Czech Republic and Slovakia. With 20+ years in marketing, PR, and brand management — including 5 years at Slovak Telekom and 9 years at Towercom — he brings deep telco industry expertise and client relationships.

Felix Vítek
Software Engineer, Full-stack Developer
Full-stack developer expert in JS/TS, Python, .NET. Experienced across banking APIs (PSD2), IoT systems, AI platforms, and data lineage tools.

Michal Haluza
Customer Support & Sales Specialist
Michal provides customer support and sales assistance for Market Locator, cooperating with telco operators Slovak Telekom, Orange, and O2. With 15+ years in contact centres and sales — including 6 years as supervisor at ZUNO Bank — he brings deep expertise in client relations and team leadership.

Nicolas Ondráš
Software Engineer, Full-stack Developer
Full-stack engineer specializing in .NET/C#, DevOps, and Vue.js. Experienced across IoT, accounting automation, data management, and enterprise SaaS.

Roman Koiš
Software Engineer, Full-stack Developer
Full-stack developer focused on Python, AI automation, and process optimization. Expert in identifying bottlenecks and improving workflows.
Company Expertise
- Full-Stack Engineering
- AI / LLM Integration
- Enterprise Architecture
- DevOps & Cloud
- Data Engineering
- Mobile Development
- UX / Product Design
- Business Strategy
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